How to encourage reviews about your business

How to encourage reviews about your business

Product reviews are rates and comment customers leave after patronizing your business. Studies show that 67% of people consider buying a product only if it has positive ratings and reviews.

Reviews can come in different forms; it could be a chat between the brand and the customer, or a comment. Whichever it is, good reviews are awesome for your business and are very much needed.

Here’s how to encourage people to give good reviews.

  • Give them a reason: Personalized notes in the package of the purchased item can trigger satisfactory reviews. Customers love this little gestures and will have no problem giving reviews about the packaging.


  • Do a follow-up: Contact people who have patronized your product or service, and ask them what they think about it.


  • Publicize their reviews: Let potential customers see what people are saying about your product. You can include their name and photo when reposting their reviews with their permission of course.


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  • Reward people who review your products: It could be a 10% discount off their next purchase after they provide honest reviews about your product.


  • Run a contest: Treat your customers and potential customers to a contest. This way, you can effectively market your business with a little help from your customers. The more customers you get, the larger the possibilities of feedbacks.

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Do you have more tips on increasing customer testimonials? Share with us in the comment section below!


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