The Flexxer’s guide to writing the perfect cover letter

It isn’t news that a cover letter will help you stand out in the crowd of job seekers but that depends on how well crafted your cover letter is. We have some tips to help with that.

What is a cover letter?

Cover letters can either be a one-page document or the body of your job application mail that you send along with your resume when applying for a job. The cover letter is meant to introduce you, state why you’re perfect for the job and give further information that’s not included in your resume. Your cover letter is your opportunity to pique the recruiter’s interest and might make him/her read your resume.

How then do you write one?

1. Research: Carry out proper and adequate research on the company especially what the company does, their goals, vision and mission, competitors and market placement. This will show that you have a real interest in the role and the company.
2. Salutation: In addressing cover letters, try to personalize it; if the name of the person you’re sending your application to is mentioned anywhere in the call for application, you should address the letter to the person. However, Dear Sir / Madam will suffice if you know the name of the person.
3. Content: In writing your cover letter, take care to not exceed 4 paragraphs. Your opening paragraph should be short, straight to the point and state why you’re writing to the recruiter; you can also mention how you came across the job ad. The second paragraph should tell why you’re perfect for the job with a brief summary of how your academic, personal and professional qualifications are suitable for the skills needed in that position. The third paragraph is your chance to convince the recruiter that you’re the best fit for the company. State your career goals (must be related to the position) and expand on important points in your resume. The fourth paragraph emphasizes your interest in the role and why you’re the best fit. You can chip in here that you look forward to meeting with the recruiter for an interview.
4. Closing the letter: Sign off your cover letter with ‘Yours sincerely’ and your name.

With these few tips of ours, your letter can be a convincing and powerful partner to a properly penned resume.

Go get that job Flexxer!